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Shane1V
02-18-2006, 08:16 PM
Why the hell do they bury the show so much when it comes to advertisments, etc?

It looks bad. Like they have little confidence in them. They should have had them prominently displayed in every goddamn ad before Xmas till now in response to Howard going to Sirius. :icon_evil
Yes, I know howard is a much more well known name across the country, but O&A IS XM's premier adult humor talk show.
I hope XM ramps up O&A's advertising presence eventually.

Barely Legal
02-18-2006, 08:20 PM
Why the hell do they bury the show so much when it comes to advertisments, etc?

It looks bad. Like they have little confidence in them. They should have had them prominently displayed in every goddamn ad before Xmas till now in response to Howard going to Sirius. :icon_evil

I hope this changes eventually.
I disagree. Keep the show low profile. It allows the boys to fly under the radar and continue to do their crazy shit.

d0uche_n0zzle
02-18-2006, 08:20 PM
Exactly.

angrybeerguy
02-18-2006, 08:22 PM
I like that xm doesnt promote the boys

Shane1V
02-18-2006, 08:22 PM
I disagree. Keep the show low profile. It allows the boys to fly under the radar and continue to do their crazy shit.

What have they done on XM that would have caused a problem if they had been made higher profile by XM?

LiddyRules
02-18-2006, 08:24 PM
Second verse, same as the first.

d0uche_n0zzle
02-18-2006, 08:24 PM
I can think of one or two shows that will never be heard ever again.

Shane1V
02-18-2006, 08:28 PM
I disagree. Keep the show low profile. It allows the boys to fly under the radar and continue to do their crazy shit.

Ok, for arguements sake lets say thats true.

I don't think thats why XM keeps it this way. That bugs me.

willie
02-18-2006, 08:30 PM
for us, yes it is nice that they don't overpromote O&A

think of the analogy that the lead singer of disturbed used

when this stuff is small, people look at it like it's their girlfriend. When it blows up it's like everyone is sharing their girlfriend and resentment grows with the old schoolers.


it's nice for us to have an awesome show that is not ridiculously huge and pressured, but i don't really think that it's good business to not really promot O&A

sirius hoo hoo ad on one page
xm o&A, come hear what you've been missing on the other


ah well.

degeneratorruch
02-18-2006, 08:33 PM
Ok. You've said the same thing three times... and everytime received the same response. Its smart -not- to draw a lot of attention to O&A, it gives them more freedom. It also gives XM a degree of plausable deniability, which is probably a part of why things like Superball were allowed by the lawyers.

HumpX
02-18-2006, 08:35 PM
Why the hell do they bury the show so much when it comes to advertisments, etc?

It looks bad. Like they have little confidence in them. They should have had them prominently displayed in every goddamn ad before Xmas till now in response to Howard going to Sirius. :icon_evil
Yes, I know howard is a much more well known name across the country, but O&A IS XM's premier adult humor talk show.
I hope XM ramps up O&A's advertising presence eventually.

I'm guessing a lot of companies are still wary of who they sponsor, which is understandable. The fact is O&A aren't family freindly so their appeal to the mainstream advertisers is very limited.

Besides, from a listener point of view, do we really want more advertisers?

Iron Duke
02-18-2006, 08:37 PM
I disagree. Keep the show low profile. It allows the boys to fly under the radar and continue to do their crazy shit.

Exactly. Remember when Hyundai wouldn't sign with sirius because they had Stern? Like it or not, O & A still have a stigma attached to them, probably always will. In the grand scope of things, it seems to make sense to keep them low profile.

JonnyRobinson
02-18-2006, 08:37 PM
And I think that by spreading the show by word of mouth is better, because you are going to tell people that you think will like the show, and at the same time not be offended and stir up a bunch of shit.

Shane1V
02-18-2006, 08:38 PM
for us, yes it is nice that they don't overpromote O&A

think of the analogy that the lead singer of disturbed used

when this stuff is small, people look at it like it's their girlfriend. When it blows up it's like everyone is sharing their girlfriend and resentment grows with the old schoolers.


it's nice for us to have an awesome show that is not ridiculously huge and pressured, but i don't really think that it's good business to not really promot O&A

sirius hoo hoo ad on one page
xm o&A, come hear what you've been missing on the other


ah well.


That makes sense. I felt the similarly when Waynes World overexposed "Bohemian Rhapsody". It used to be a cool song to know, then everyone knew it, and even worse, accociated it with the movie instead of with Queen. BLEACH :icon_mad:

Uncle_Inky
02-18-2006, 08:42 PM
That makes sense. I felt the similarly when Waynes World overexposed "Bohemian Rhapsody". It used to be a cool song to know, then everyone knew it, and even worse, accociated it with the movie instead of with Queen. BLEACH :icon_mad:
Oh my:icon_eek:

dodisman
02-18-2006, 08:46 PM
The show is gold...if someone can't find it then fuck 'em...Word continues to spread by mouth...and the PEST'S defeat of Ferrall is only to going to give them more publicity...

Shane1V
02-18-2006, 08:50 PM
Ok. You've said the same thing three times... and everytime received the same response. Its smart -not- to draw a lot of attention to O&A, it gives them more freedom. It also gives XM a degree of plausable deniability, which is probably a part of why things like Superball were allowed by the lawyers.

Well, friend, I understood what was said in the repsonses-

But I want to hear what others think about the possibility that maybe XM does it to a large degree cuz they don't have confidence in the show...

The show is gold...if someone can't find it then fuck 'em...Word continues to spread by mouth...and the PEST'S defeat of Ferrall is only to going to give them more publicity...

YEs, yes!! I Agree! The show IS awesome!
But... see my last post ..

Barely Legal
02-18-2006, 08:52 PM
I liken it to how Kevin Smith compares "Mallrats" with "Clerks"

More money, less funny.

Well, friend, I understood what was said in the repsonses-

But I want to hear what others think about the possibility that maybe XM does it to a large degree cuz they don't have confidence in the show...
If XM didn't have confidence in the show then they wouldn't be available on Audible.com, XM Online, and DirecTV. They would be invisible and impossible to find outside of XM Radio airwaves.

Ploppy
02-18-2006, 09:25 PM
Why the hell do they bury the show so much when it comes to advertisments, etc?

It looks bad. Like they have little confidence in them. They should have had them prominently displayed in every goddamn ad before Xmas till now in response to Howard going to Sirius. :icon_evil
Yes, I know howard is a much more well known name across the country, but O&A IS XM's premier adult humor talk show.
I hope XM ramps up O&A's advertising presence eventually.

http://www.bjacked.net/LuvToHunt/forums/phpBB2/modules/gallery/albums/album01/Beat_Dead_Horse.jpg

KurtisLow
02-18-2006, 09:43 PM
yeah I dont know why XM does that crap...O&A should be out in front on the first page

Shane1V
02-18-2006, 09:44 PM
http://www.bjacked.net/LuvToHunt/forums/phpBB2/modules/gallery/albums/album01/Beat_Dead_Horse.jpg

you're mean

yeah I dont know why XM does that crap...O&A should be out in front on the first page

Uh oh... YEah, but, if you say that, most posters disagree and one might say your a tool. Then Ill repeat myself 3 or 4 times, then ill eat dinner, then...

Barely Legal
02-18-2006, 10:15 PM
Uh oh... YEah, but, if you say that, most posters disagree and one might say your a tool. Then Ill repeat myself 3 or 4 times, then ill eat dinner, then...
At least you're a good sport about it.:clap:

Dick Shortner
02-18-2006, 10:19 PM
This show has the ability to draw serious attention to itself. It has already done so a few times before. Be careful what you wish for.

gozirra
02-18-2006, 10:33 PM
Gotta agree that the show would probably get "sanitized" if XM were looking for more mainstream sponsorship for the show.

Goz

jpc165
02-18-2006, 10:39 PM
As long as they keep having the best show on radio it will sell itself. We keep spreading the virus and it doesn't need advertising. The show has been excellent lately. Much better than hook's tired shit routine. All is well with the world.

Barely Legal
02-18-2006, 10:47 PM
Isn't Club Soda Kenny the current head of marketing for O&A right now?

Sinn Fein
02-18-2006, 10:54 PM
This thread smells funny.

Skinflute
02-18-2006, 10:56 PM
XM seems to be almost ashamed to have the boys.. Marketing for them was nil up until before Hoo Hoo went to the the woof woof company. Shouldn't they be adverstised. We got XM kids for the lil ones, and O&A for when the adults are hanging out ... Something for everybody, right?

Nah we want XM kids,flowers and powder puff marshymallows because children can really sit still in front of a radio for hours at a time right?

Stop being ashamed of the boys XM, as much as you would love to deny it, they are a huge part of your sub numbers, they are your answer to Howard. treat them like it. E-Lo.. we love ya buddy, help out the pests, and help out the spread of this virus.

Barely Legal
02-18-2006, 11:00 PM
sigh

Tickle The Bag
02-18-2006, 11:03 PM
Dont get me wrong, I think the boys are the better now then Stern ever was. But I dont think they have even come close to matching thier full potential yet. I think XM is sitting on them until they start hitting thier prime. The boys will be the Enola Gay as they fly over the enemy with nuclear payloads.

Nothing?

kid afrika
02-18-2006, 11:10 PM
Personally, I couldn't care less about how much XM markets O&A.

As long as I get to listen, I'm happy.

Getting all hemmed up over the lack of marketing really befuddles me. Please explain why it matters to you personally.

jpc165
02-18-2006, 11:14 PM
This thread smells funny.

agreed

Chasboots
02-18-2006, 11:55 PM
Doesn't anyone listen to other stations that include commercials? I listen to Fox New Channel, Fox News Radio, Sean Hannity on 124, ESPN Radio and MLB Live Home Plate. At least once a day, on one of those channels, I will hear a commercial for O&A with a clip from that day's show. In fact, yesterday's clip was from the discussion with G. Gordon Liddy and his son when L'il Jimmy slammed Ant (it was one of Jimmy's funniest lines ever, IMHO).

The point here is that XM may not be marketing O&A that much to gain new subs but once you have a sub, odds are you will hear about them somewhere on the platform. And lest we forget, XM did erect larger-than-life signs on MSG late last year. The target audience may have only been New Yorkers but when you have 7 million+ people running through the streets, why not try to hook them, especially NYC is where the boys began to prosper.

King of Depew
02-19-2006, 12:30 AM
I agree with both parties, yeah they should do more for em, but on the other hand the boys do just fine as they are and its more intimate, not 10 billion listeners trying to get through every minute.

I must say though, I was looking at Myfi's at Circuit City in LA and there was a big display with not only the boys on it, but even little jimmy! Can you imagine all the nice little families walking by there if they even heard fucking 1 minute of Jimmys material? Ha ha.

*Speaking of myfi's, does anyone know if you buy one, do you have to get another account for it, or does it fall under the account you already have? Like I already have my year paid cause I've had the Roady in my car, so if I got a Myfi do I have to pay extra on top of my account I already got? The shows getting so good I cant miss a minute, I want one.

jpc165
02-19-2006, 12:35 AM
*Speaking of myfi's, does anyone know if you buy one, do you have to get another account for it, or does it fall under the account you already have? Like I already have my year paid cause I've had the Roady in my car, so if I got a Myfi do I have to pay extra on top of my account I already got? The shows getting so good I cant miss a minute, I want one.

You can transfer your roady sub to the myfi or add a second sub under the family plan which is only $6.99?/month.

Ballbuster1
02-19-2006, 12:37 AM
*Speaking of myfi's, does anyone know if you buy one, do you have to get another account for it, or does it fall under the account you already have? Like I already have my year paid cause I've had the Roady in my car, so if I got a Myfi do I have to pay extra on top of my account I already got? The shows getting so good I cant miss a minute, I want one.
If you are going to deactivate the roady, they will put your Myfi on
your account and waive the activation fee. Any money you have paid
will continue to pay for the service on your new radio.
If you want both, then you would have to pay an adittional fee under the family plan.

watsonnostaw
02-19-2006, 12:40 AM
none mass promotion, allows a greater cult following and a greater spreading of the virus...

they start promoting it ...more eyes start looking, more fucko's get involved, yadda yadda... and then you start wishing they had the same undergound cult following they had in 2005 early 2006

jagsfans
02-19-2006, 12:59 AM
I bought XM in oct 05 and I had seen O&A stuff and Hoo-Hoo promos in my search between XM and the little doggie. Obviously Howard's shit was more highly touted, but I wound up going w/XM because the MiFI was more affordable than the shitty s50. That price diff is the result of all the damn money Howard was making them spend. On a side note, I did'nt buy sat radio for either o&A or Stern, I had no plans to listen to either of them, but now I rarely turn from 202.

In regards to spreading the virus. I got my wife hooked on O&A, but only b/c I edit the boys for her delicate ears. Lil' Jimmy's murdered baby jokes are a bit much for those more sensitive to handle. I play the most hilarious bits for her on my Directv or what I recorded on the MyFi

Barely Legal
02-19-2006, 01:12 AM
On a side note, I did'nt buy sat radio for either o&A or Stern, I had no plans to listen to either of them, but now I rarely turn from 202.
It's amazing how often I hear this statement. I fall under the same category, btw. It truly is a fucking virus.

OLHANGERHEAD
02-19-2006, 01:31 AM
If XM didn't have confidence in the show then they wouldn't be available on Audible.com, XM Online, and DirecTV. They would be invisible and impossible to find outside of XM Radio airwaves.


Plus, do you really think they would have put large 2 story high billboards of them @ Madison Square Garden? That is one of the biggest arena's in the United States if not the World, trust me, XM knows exactly what they are doing. They are spreading the Virus as it should be spread, without you knowing about it. One minute all is ok, you get the sniffles, little runny nose. It goes away. Then...BAMMMMMMM!.you got the O&A HIV. You're fucked you got it, you can't get rid of it! And on and on it goes this thing of ours!

codenhead
02-19-2006, 01:42 AM
Personally, I couldn't care less about how much XM markets O&A.

As long as I get to listen, I'm happy.

Getting all hemmed up over the lack of marketing really befuddles me. Please explain why it matters to you personally. agreed

JonnyRobinson
02-19-2006, 02:00 AM
It's amazing how often I hear this statement. I fall under the same category, btw. It truly is a fucking virus.


Same here, I bought XM for the better technology, signal and radio programming in December of 04, I found the boys in August 05 and the rest is an afterthought.

kashmir
02-19-2006, 02:24 AM
How do you exactly promote O&A? I'm sure this point has been made before in other threads about lack of promotion, but I'm bored and my post count is averaging one per month since I joined. They're not the regular talk show, and they hate the tag "shock jocks," plus any comparison to Stern at this point is just counter productive and makes them sound like every other 6-10 jocks out there.

Personally, I liked the show where it was back in the day, and where it is now. More promotion means more lsiteners, more expectations, more tweaking to fit those expectations, and so on. Case in point, Stern. Look at all the attention he got, and now all the negative feedback he's getting. I'd rather keep the show we have.

JonnyRobinson
02-19-2006, 02:29 AM
I still say that a few XM billboards across the country featuring OnA wouldnt be a bad thing.

Valued Listener
02-19-2006, 03:05 AM
Yes! Remember the good ol' days. I say it with a hint of a sarcastic tone.
Here's y

I'm on the fence. I understand both view points; the wole "under the radar" vs Promotion and advertisment thing. I loke both.
-I like it being a small club, cult, lifestye...etc...
BUT
-I remember when they were (almost...:icon_redf ) untouchable. by FM standards c'mon, they did some awful shit! And we loved every minute of it.

Also, I know that some of the old school baggers go way back with the show, way further than me. But I been listening since day one in Philly, and all I know is that this show on XM could, givin time, become as huge and powerfull as it was on FM. I gotta say Fuck promotion- Spread this shit around. YOU ALL KNOW THE TYPE OF PERSON WHO WILL GET IT. Once we got the numbers again they'll have not just "under the radar" freedom, but real buisness pull.

I know I'm dreaming - but Just imagine - Sex 4 Sam 4!

Guilty Spark
02-19-2006, 03:35 AM
O&A is XM's nemesis to Sirius' Stern. There needs to be more ads.

CaseOfTheMundys
02-19-2006, 03:55 AM
The best possible marketing for O&A is the boys doing a brilliant show on a daily basis. Which they absolutely do. No billboard could possibly make up for consistent excellence in radio.

The proof is in the pudding. A year ago I knew nothing of Opie and Anthony. I purchased XM because I love baseball. By word of mouth, I gave 202 a chance, and the rest is history.

This show, in conjuction with Ron & Fez, is in a position to do some great things. The Virus is more than a catchphrase. It's a reality. Twelve calendar months ago, could anyone imagine over one thousand fans of this show uniting on an obscure video-chat program to bring down an entire Sirius program in a matter of days? No way.

This show has taken on a life of its own above and beyond XM's marketing campaign. In the end, it will have quietly built one of the largest and most devoted radio fandoms in the country. XM knows this. That's why they keep the boys around, even if it's at a low profile.

jlfrench
02-19-2006, 04:26 AM
the virus spreads itself, it's better that way....

BravoSierra
02-19-2006, 04:44 AM
If I asked my mom (who is 62) who Howard Stern was, she'd know. If I asked her who Opie and Anthony were, she wouldn't have a clue. I personally... would like to keep it that way.

I don't give a fuck what the topic is on the show, it to me... is always interesting. And to tell you all the truth, I'd rather hear the boys interview ANY person dealing with show business or music than a guy putting a hornet's nest on his nuts. I didn't see it, I didn't laugh the whole time, but if my buddy did it right next to me... yes, I'd be laughing my ass off.

The boys' opinion and aspect of life is what keeps me drawn to the program. Not the "mouse trap to the balls" or Big A and twitchels reciting some movie quotes (poor example). However, I realize that most people like it and I can deal.

I'm sorry, but living in Montana for 23 years, it's nice to see a couple guys from New York City feel the same way I do. Even with completely different backgrounds.

I'm so drunk right now I don't even remember what this topic is on, but everything I wrote is SPELL CHECKED and what I think of the program. Good day sir!

danny666
02-19-2006, 04:55 AM
All XM needs to do is let people know that O and A are on XM. They don't need to hide them and they don't need to bend over backwards and push them.
O and A have the show that once people hear it a lot will eventually get the virus and they will tell their friends. Howard Stern on the otherhand is not a show you can hear for the first time and enjoy, you have to already be a fan and remember the good times and just enjoy him as a living piece of history that provides little entertainment value today.

So I like the fact that O and A are under the radar but widely available so others can get the virus. They are on DirecTV, Canada and XM without any barriers, unlike when they started when the whole XM nation couldn't hear them unless they paid extra.

While there doesn't need to be full page ads advertising them. I think XM should always include them when they list the dozen or so shows on XM. That way their old terrestrial audience will know where they are and it may push them to get XM over Sirius if they're satellite radio shopping.

The Dord
02-19-2006, 06:15 AM
This was one of the reasons I got XM Radio - To listen to Opie and Anthony.

I knew they always kept under a low profile and it is great for them that they don't get too much over-exposure. The Holiday O&A promotion made it even a sweeter deal :)

Thanks O&A and especially the pests, your awesome :cdude:

Scuba Steve
02-19-2006, 06:24 AM
Well, friend, I understood what was said in the repsonses-

But I want to hear what others think about the possibility that maybe XM does it to a large degree cuz they don't have confidence in the show...



Here sir is my response to you.....if xm did not have confidence in the show then why does Eric Logan come on all the time. It is obvious that xm is enjoying the fun that the show provides. Keeping it low profile means the extra freedom that the show and the pests deserve. I mean just look the other day the mention that they have no bosses in the building at all, and that rarely any one from Washington calls to tell them its not cool.

As an extra bonus you get this......stop bitching.

https://www.lptssecure.com/La%20Escuela/Learners%20Permit/images/Teaching%20Handbook%20Car%20Crash.jpg

Pappagiorgio
02-19-2006, 07:12 AM
O and A have the show that once people hear it a lot will eventually get the virus and they will tell their friends. Howard Stern on the otherhand is not a show you can hear for the first time and enjoy, you have to already be a fan and remember the good times and just enjoy him as a living piece of history that provides little entertainment value today.


OK, but this past week, with all the Ferrell bits being played, may not be something a first time listener would know about ot find easy to get in to. It smacks of "inside joke" and may turn people off.

I want new fans to hear the bboys being funny with their own material, not the Ferrell shit.

badcellphoneguy
02-19-2006, 08:16 AM
Why the hell do they bury the show so much when it comes to advertisments, etc?

It looks bad. Like they have little confidence in them. They should have had them prominently displayed in every goddamn ad before Xmas till now in response to Howard going to Sirius. :icon_evil
Yes, I know howard is a much more well known name across the country, but O&A IS XM's premier adult humor talk show.
I hope XM ramps up O&A's advertising presence eventually.

first off wherever they have worked from wbab to waaf to wnew they never got a huge marketing machine for them. the two biggest marketing biltzes that they had was the big wow sign in times square and the xm banner at MSG. none of these stations promoted the boys. the boys got their names out by word of mouth or now word of pests. the attack on ferrall was great for marketing. what we did to Jim Phillips was great marketing. all of the attacks on rocko back in the day was great marketing. so i am i surprised that xm is doing nothing nope. but we are the marketing machine for the show. the assaults on the media (shhhhhhhhhh), meeting up with ba ba booey and the wow sticker stops are all the ways that we market the show. I missed the boys like crazy when they went off for two plus years and i dont think many of the fans on this message board will ever let it happen to them again. thats why i always carry wow stickers with me. i see someone with the old wnew stickers here in NYC and Long Island and i give them the new one. So for what we have done so far give yourself a pat on the back ala steve lombardi job well done so far.

later

Frogacuda
02-19-2006, 09:59 AM
It doesn't affect me personally, because I don't have anything invested in O&A's growth, I just like to listen to the show. That said, I think it's foolish on XM's part, and that O&A could really be more of a weapon than they are.

YourAmishDaddy
02-19-2006, 10:28 AM
yes "spread the virus, the show is great, tell everyone...." the show is so great the company marketing it won;t tell anyone about it...

And whenever you want to promote the show the same folks who wage jihads over it say "shhhhh"

Nice to see people have so much faith.

Beeman99
02-19-2006, 10:38 AM
Sirius makes Stern their poster boy of programming and they still can't keep up with XM. XM makes people like Bob Edwards, Oprah, etc their main focus and they draw in way more subs. O&A are for everyone, they are a niche market graber, whereas Oprah aims to the masses, and that's what you have to do to get the subs.

JSHAW
02-19-2006, 10:51 AM
O&A are for everyone, they are a niche market graber, whereas Oprah aims to the masses, and that's what you have to do to get the subs.


I think you meant to say O&A "aren't" for everyone.

Clearly there are mainstream parts of America that just aren't ready for the brand of humor that are presented on the show. Those are the people that are too uptight and the vast amounts of people that let their religious beliefs
dictate what they will and won't listen to or watch for entertainment purposes.

YourAmishDaddy
02-19-2006, 11:00 AM
Clearly there are mainstream parts of America that just aren't ready for the brand of humor that are presented on the show. Those are the people that are too uptight and the vast amounts of people that let their religious beliefs
dictate what they will and won't listen to or watch for entertainment purposes.

Maybe it's just not for them. Do people have to have a reason?

I don't watch or listen to a lot of things. Has nothing to do with being uptight or religion. It's called freedom of choice.

cosmic cow
02-19-2006, 11:11 AM
Yet they promote Tom Petty and Snoop. Sure they are bigger names, but I've never heard either show. I would listen to Tom but his show is on once a week I think at 10am with a couple of replays..great

jpc165
02-19-2006, 11:22 AM
OK, but this past week, with all the Ferrell bits being played, may not be something a first time listener would know about ot find easy to get in to. It smacks of "inside joke" and may turn people off.

I want new fans to hear the bboys being funny with their own material, not the Ferrell shit.

Friday's show didn't even mention the rat bastard until the last few minutes. so....

mikeybot
02-19-2006, 11:37 AM
Not reading anything in this thread, and just jumping in to say

Again with this?
The search function does wonders.

Frogacuda
02-19-2006, 11:56 AM
Sirius makes Stern their poster boy of programming and they still can't keep up with XM. XM makes people like Bob Edwards, Oprah, etc their main focus and they draw in way more subs. O&A are for everyone, they are a niche market graber, whereas Oprah aims to the masses, and that's what you have to do to get the subs.
Oprah's not for everyone any more than O&A are, she's just a more established name. O&A could be a mainstream success with proper marketing. They're perfect to combat Howie.

tjpann
02-19-2006, 12:06 PM
Word of mouth is all they need, I think. That's how I got hooked, by a coworker.

livebackwards
02-19-2006, 12:09 PM
I think XM promotes them more online. Whenever I sign in to my online XM account (every weekday at work), I see that they have O&A under their "featured" section every time, and they've been there for at least two months straight. I guess this is a good policy; people on the internet are inured to horrifying shit simply from glancing through their bulk mail folders (asian chicks with ground-up slugs puked into their VA*GI*NAS!!!11) so O&A won't seem like a big deal to us.

Tax Kuntz
02-19-2006, 12:18 PM
http://img473.imageshack.us/img473/2668/dogcircles8tm.gif (http://imageshack.us/?x=my6&myref=http://www.imageshack.us/)

Fendbass22
02-19-2006, 12:19 PM
I completely agree that the virus needs to spread itself. Picture this - if you have all these billboards and full page ads soley with OnA then you're going to be drawing the huge critics who might shit on the show from first impressions. Where as every customer I sell or install to I say "Check out 202, its great radio" they hear it from someone that really listens to it everyday.

I heard about OnA from a friend who said he was too worried about missing shows thats how good it is. Now I never want to miss a show. I like the low key...keep it this way. Stern has so much to live up to and so many people to please to make the shareholders happy. OnA can just do what feels natural.

superchicken
02-19-2006, 12:34 PM
I think XM is a very careful company from what I have heard on the air and even the bashing that Hoo Hoo does. They are trying hard not to offend anyone. They try to avoid anything that might negatively affect their image, Sirius doesn't have that luxury, they made their $500M bed. The O&A Show is funny, edgy, and sometimes over the line. That's what makes it great. But its also what can reflect negatively on XM. Whether people like Oprah or not, she isn't really offensive. O&A have the misfortune of the SFS stigma following them around and that's hard to get past with mainstream America. Remember there are a lot of stupid people in the middle of the country that still can't make up their own minds.

carolmillersbox
02-19-2006, 12:34 PM
I agree with keeping a low profile but a while ago, when hoo hoo just signed with the little doggie co., I remember Opie expressing his frustration with the lack of ads and support from XM. On more than 1 occaision he said " They have 15 months before Howard leaves KROK, XM should be advertising the shit out of O&A being on XM."
This morphed into the assault on the media campaign.

What amazes me more is caller after caller saying they were big fans on FM radio and they just found O&A on xm!!! If you were a big fan before sex 4 sam you would 've known where the boys were going to turn up and had your XM turned on for Oct '04. It was common news that was covered in most major markets.

I_got_gas
02-19-2006, 12:43 PM
It's hard to pick up listeners by advertising, there's way to many inside jokes, and that's what makes the show so funny. A new listener is going to get more out of it if someone tells them about the show.

Masterofsparks
02-19-2006, 01:21 PM
I agree that word of mouth is probably the best way to go. I have had a lot of co workers who get in my car at lunch time and are suprised when the word "Fuck" comes across the speaker. The first thing they say is "What did they say"!! Then I expain O&A........A lot of folks wanted to go to lunch with me and now they have XM themselves. Several of my neighbors (and I live in a fairly upscale neighborhood) who have XM say it is their little guilty secret and laugh their asses off. There is a huge underground following and that isn't bad. If every one of us turns on 4 people to O&A that is a huge increase.
On the flip side at Sirius, Howards fanbase will only decline from what he had on FM. He peaked long ago and he has some censorship at the little doggie already.
We are the best marketing the boys have!:action-sm

Manuel Hung
02-19-2006, 01:45 PM
O & A have an awesome funny show. But they have almost zero name recognition among non listeners. You can rip hoo-hoo all you want , but he has widespread name recognition, even among people who despise him, or never heard a second of his show. You can't buy that kind of name recognition, and XM ads couldn't duplicate it. Even the sex for sam thing is long forgottten aside from the new york/ northeast area.


Also, different things about the show appeal to different groups. People went apeshit for superball, but i laughed more when the guys were goofing on styx songs. I'm not offended by the edgier stuff, but some may be, and they might not listen and miss stuff that they would love. Thats why i agree word of mouth is crucial, because you need to explain things like that , which would be impossible in any kind of advertisement. I think the main thing is just keep doing the great shows you have been. Keep up the good work.

goon21
02-19-2006, 02:23 PM
XM is doing a decent job promoting the show. I have seen ads with O&A mentioned and some without. XM is making a smart business move by not trying to sell their service on one show, and by showing the diversity they have. Unlike the little doggie company who is placing everything on hoo hoo's show. If he fails they have no fall back plan, no other exclusive services or shows. XM has more exclusive content and shows that by switching their ads up.

bundle of joy
02-19-2006, 02:26 PM
I just dont want the day to come that Sirius jumps ahead of XM. I would like some advertising. It does annoy me a little bit to get the emails from XM and show no sign of O&A.

Tony_Bagel
02-19-2006, 03:02 PM
It's our secret, let's leave it that way. The virus spreads just fine without XM promoting the crap out of it anyway.

krunk
02-19-2006, 04:47 PM
I can think of one or two shows that will never be heard ever again.

make that three shows

robinquivers
02-19-2006, 08:29 PM
I have been an O&A fan since the 'AAF days and bought my car because it had XM in it so I could hear the boys. My wife was, I repeat was a huge Hoo Hoo fan and was going to get the doggie company until I convinced her to listen to the boys..needless to say I have since added two My-Fi's to my account, one for home and one for her car

Shane1V
02-19-2006, 09:38 PM
I have been an O&A fan since the 'AAF days and bought my car because it had XM in it so I could hear the boys. My wife was, I repeat was a huge Hoo Hoo fan and was going to get the doggie company until I convinced her to listen to the boys..needless to say I have since added two My-Fi's to my account, one for home and one for her car


thats nice. but why is it in this thread? :icon_conf

Old_Gravyleg
02-19-2006, 09:43 PM
I don't think XM will be advertising anyone after the huge loses this weekend in the market.

Old_Gravyleg
02-19-2006, 10:02 PM
o;ewnj

YourAmishDaddy
02-19-2006, 10:16 PM
Yes, who needs advertising..... Those Superbowl spots sell for what, 35 cents.


Ya know I like XM. But I refuse to carry the water for them. And just because Opie and Anthony rave about how great they are doesn't mean anyone else has to. They get paid, we don't.

But hey, advertising doesn't work, and there aren't billions of dollars a year spent on advertising.

Keep telling yourselves that.

Next someone can tell us about how great it is for those cubicles to have been there that long, or for Ron and Fez to not have their own production suite.........

Eradik
02-19-2006, 10:26 PM
As long as Im enjoying the show, it doesn't matter to me how much publicity they get.

YourAmishDaddy
02-19-2006, 10:33 PM
Exactly.. Because as we know... a superior product deserves to be swept under the rug. God forbid anyone finds out about a great show.

As a matter of fact I think in true American capitalist fashion I'll build a better mouse trap...... and tell no one, so the world can't beat a path to my door.

XM is the Howard Hughes of marketing... Make a great thing and just pray someone stumbles over it.

ToddTheTrucker
02-20-2006, 12:58 AM
like my dear friend gregg likes to say. "Wait till you see what XM does next"

Agent86
02-20-2006, 07:16 PM
I don't think XM will be advertising anyone after the huge loses this weekend in the market.

Regardless of whether XM will increase the O&A advertising budget, XM was anticipating a bad quarter due to increased marketing expenses to combat all the attention given to Hoo Hoo. As for the stock price, both XM and Sirius are highly volatile stocks that will react to the extreme on both good news and bad news. Sirius had a similarly bad quarter due to the increased marketing expenses to take advantage of the publicity that Hoo Hoo got.

I don't think XM will change their business plan based on their current stock price - and I don't think XM will change their approach to O&A, which seems to be on the fence. I'll bet they like the show and the impact it's had but don't want to expose the Oprah fan base to the show's content. Let's face it, this show is not for the masses, and the less the fat housewives know about this show, the easier it will be for the boys to do what they do best.

Shane1V
02-20-2006, 07:23 PM
Regardless of whether XM will increase the O&A advertising budget, XM was anticipating a bad quarter due to increased marketing expenses to combat all the attention given to Hoo Hoo. As for the stock price, both XM and Sirius are highly volatile stocks that will react to the extreme on both good news and bad news. Sirius had a similarly bad quarter due to the increased marketing expenses to take advantage of the publicity that Hoo Hoo got.

I don't think XM will change their business plan based on their current stock price - and I don't think XM will change their approach to O&A, which seems to be on the fence. I'll bet they like the show and the impact it's had but don't want to expose the Oprah fan base to the show's content. Let's face it, this show is not for the masses, and the less the fat housewives know about this show, the easier it will be for the boys to do what they do best.

i dont agree XM has to hide the as from the fat housewives, or anyone. It is labeled as an explicit show, the channel can be blocked etc...
The ol' "dont listen if ya dont like it" applies here.

I lean toward what the poster before sarcastically said about XM hoping people fall over it.
O&A should be loudly touted in ads.

jpc165
02-20-2006, 07:42 PM
Did you email Elo yet with your ideas?

Shane1V
02-20-2006, 07:44 PM
Did you email Elo yet with your ideas?

yes, and he told me to go fuck my mother.

Smokezilla
02-20-2006, 07:49 PM
I disagree. Keep the show low profile. It allows the boys to fly under the radar and continue to do their crazy shit.


That's the attitude to have. . . promote the show enough to pay the bills but just enough on the "low down" that the Bible-thumpers and the "moral majority" don't have enough of a gripe to get an "axe-to-grind" with the B-B-Boys. I personally put up a ton of WOW stickers. . . it's more like a "word on the street" type of promoting. No corporate sponsorship=No pussing-out!!!

**footnote - I sure use a lot of quotation marks, don't I?**:icon_roll

LazyOne
02-20-2006, 08:57 PM
ya wait till you see wat xm does next