This fucking thing rules. It costs the same as a 12 pack, holds slightly more beer, takes up less room in the fridge and contains draught beer which is superior to the bottled product. In case you didn't know, the little keg contains a CO2 pressurization unit which keeps the beer fizzy and fresh by maintaining the pressure inside the keg and preventing infiltration of any air. The beer will stay fresh for nearly a month although I don't need quite that long to drink a 12 pack Add to the benefits the fact that you have greater control over portions. Want a pint of beer? Have a Pint. Want 8 Oz? Have that! This was one of my favorite parts of having my Beverage Air kegerator unit, but now, I don't have to run two compressors just to keep my tap beer cold. If you like Heineken at all, I strongly suggest you try one next time you go for a 12 pack.