VW & Apple discuss possility of iCar

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Aug 14, 2000
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Apple, Volkswagen Discuss iCar
iPod, iPhone -- and iCar?

Apple and Volkswagen are mulling the possible of building a new vehicle called the "iCar," which will feature products from the maker of the ubiquitous iPod. Apple already works with VW and other automakers to offer an integrated in-car hookup for iPods.

The German financial magazine Capital reports marketing experts think that a compact car upgraded with Apple products would pique the interest of young consumers. VW says Apple Chief Executive Steve Jobs and Volkswagen's chief Martin Winterkorn met several days ago in California and plan to meet for further discussions.

The company says there are "scores of ideas" floating around, but few solid plans at this point.